Putting the Internet to Work: June 12, Cork

26 May 2009 | Filed Under: Cork + Events + Ireland + Marketing

Training Day: 12 June 2009, Cork

I’m delighted to announce a new, two-part training day for small and medium businesses on 12 June in Cork called Putting the Internet to Work. It may sound hokey but this full-day, hands-on seminar is specifically designed to help businesses build online strategies, market effectively, and move forward in what we’ll politely call a new economic climate.

You can download complete details here, but in a nutshell, Martina Skelly and I will be conducting a crash course in digital marketing, covering blogging, social media, and the full Google toolbox from SEO to PPC Adwords campaigns:

Building Business Through Social Media

The Social Media seminar runs from 10 AM to 1 PM and covers:

  • The Whys and How-Tos of blogging for small and medium businesses;
  • Understanding and leveraging social networks including Twitter, LinkedIn, and Facebook;
  • Tools and metrics for quantifying results from blog and social network campaigns.

Putting Google to Work for Your Business

The Google Tools seminar runs from 2 PM to 5 PM and covers:

  • Safe and effective SEO strategies to improve natural search engine results and rankings in Google;
  • Using Google AdWords to run cost-effective PPC (Pay-Per-Click) campaigns;
  • Utilizing Google Analytics to pull it all together, monitor results, and calculate ROI.

We’ve tried to keep costs low while also keeping seminar sizes small: registration is limited to just eight people in each session. You can register for the full day for €150 or choose either half-day session for €80.

We’d like to make this day available to everyone who’d like to attend, so if you need a bursary, just let me know and we’ll do our very best to get you there.

WHO: People marketing small and medium businesses
WHAT: SEO, PPC, blogging and social media [full details]
WHERE: Lancaster Lodge, Western Road, Cork
WHEN: Friday, 12 June 2009, 10 AM – 5 PM
HOW: Registration is now open!

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6 comments added. Add comment?

  1. REDmillion says:

    Very nice pink Pattern you used in your image. Greetings from creators of this pattern. From Galway, Small world.

  2. Sabrina Dent says:

    Seriously? How strange! It is very lovely indeed. I got it off… err, some free graphics site or other. Is there a license you want me to comply with? I’m totally happy to do so – just drop me a mail and the world is your oyster :)

  3. REDmillion says:

    It Atribute CC. But it was so nice to talk to you, so forget about licences:)

  4. Internet Marketing training for small businesses in Cork | SOHO Solo West Cork says:

    [...] more information on putting the internet to work for your small business, check out Sabrina’s blog post. Like this post? Spread the [...]

  5. Sabrina Dent says:

    Was delightful to chat with you as well. It’s such a funny way to meet but I’m so glad we did :)

  6. martin says:

    Be warned: King of Twitter & Viceroy of Facebook already taken by Stephen Fry & Mitch Benn, respectively.

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