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Blogging Master Class: 2 December

Everyone who attended the Train the Trainers course in August agreed to offer their own free class in turn, and I’m fulfilling my promise to Damien Mulley by holding a Blogging Master Class on 2 December, 2008 in Cork. This is an excellent opportunity to meet other bloggers, learn some new blogging skills, and get your arse kicked by me without having to pay for it like normal clients do.

What’s a Master Class? It’s a term from music education and refers to a particular format for learning:

The difference between a normal class and a master class is typically the setup. In a master class, all the students (and often spectators) watch and listen as the master takes one student at a time. The student usually performs a single piece which they have prepared, and the master will give them advice on how to play it, often including demonstrations, and admonitions of common technical errors. The student is then usually expected to play the piece again, in light of the master’s comments.

And whilst I’m not pimping myself as a blogging master (there is no such thing), that’s broadly what we’ll be doing. Over the course of the afternoon, we’ll take four people’s pre-prepared blog posts in turn, and edit for content, formatting, voice and technical details like images and linking. As with a traditional master class, this will be an actual, hands-on learning experience. Unlike a traditional master class, there will be no cellos, but there will be lots of group participation.

That will take two or three hours, and we’ll wrap up with a mini-workshop on maximising and marketing your blog, because when you put that kind of effort into your posts, God knows you deserve some readers.

The workshop will cover:

  • What and when to blog
  • Writing compelling content
  • Using categories and tags effectively
  • Learning from statistics
  • Promoting your blog
  • Strategic linking
  • Cheap and cheerful tools

Although the exercises are always good practice, this course is more geared towards business bloggers than personal bloggers, and preference for hands-on editing will accordingly be given to those blogging in a commercial capacity.

Date: 02 December, 2008
Time: 1 – 5 PM
Venue: Lancaster Lodge, Washington Street, Cork
Cost: Free. Woo hoo! Parking also free
Bring: Laptop, wifi thingie, draft blog post

So if you’d like to come along, please click here to register – I’m happy to do this with a minimum of three people and maximum of twelve, and I promise it will be fun.

And that yes, there will be fag breaks.

Update: There are three eight people signed up already, so this gig is definitely on. Woot!

  
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   21 Nov 2008 | In: Boot Camp + Ireland + Marketing | Tags:, ,

15 Responses to “Blogging Master Class: 2 December”

  1. Phil:

    oh this sounds great, good for you for putting it on.

  2. Damien Mulley:

    Fantastic, delighted to see this happening. I can go asking about for rooms if you wish.

  3. Joe Scanlon:

    Really looking forward to this – It will help greatly to get me started i feel :-)
    Thanks!!
    Joe

  4. Keith Shirley:

    OK – Fingers crossed – I just registered.

    I thought Damien’s idea was very interesting and I was too late to register for his training.

  5. Red Links 24/11/08 : Alexia Golez:

    [...] is giving a free blogging masterclass in Cork next [...]

  6. Damien Mulley » Blog Archive » Fluffy Links - Monday 24th November 2008:

    [...] to learn about blogging in Cork before Christmas? Chat to [...]

  7. Aedan:

    Hi Sabrina – Thanks for organising this. Just registered. Really looking forward to it.
    – Aedan

  8. WillKnott.ie » Blog Archive » Dance, give, type and nom.:

    [...] Dent (probably accompanied by Emer the I wonder dog) is actually a Master. She is going to give a masterclass in blogging on December 2. The difference between a masterclass and a class is that the pupils get to stand before the rest [...]

  9. Ciara Crossan:

    D’oh!!! Don’t think I can make it, there’s a clash with Genesis CORD Interview. Sorry lovie, but at a chance to scoop €20K from Enterprise Ireland I really can’t skip it! :(

  10. Sabrina Dent:

    Oh noes! Ciara we’ll miss you – might sort out some kind of video or something but yuck.

    Anyway, there are ten as of now so that’s grand. I’ll close the registration form when the room’s packed if we get that far. Really looking forward to seeing you all on the day!

  11. Steph:

    Would love to attend but alas, must turn up for work in smelly Dublin that day. Best of luck with it :)

  12. Dave Allen:

    is this for beginners? I’m setting up a blog for my sister at the moment. Won’t be ready for another week tho. I think this course might be too soon. I think I’ll just give her my own crash course on WordPress.

  13. Ann Donnelly:

    Do participants then need to give a class in something in the future?! Would like to meet some of you guys and pick up some tips.

  14. Sabrina Dent:

    Dave, it’s not a WordPress class, sorry – it’s open to beginners but it’s really about the content and not the platform.

    Ann, no, you don’t have to give a class at all. We’d love to see you!

  15. Sabrina Dent: Pixel Pushing Ireland » Master Class Format for the Win:

    [...] are the presentation slides for yesterday’s Blogging Master Class. Though they only formed a small part of the course, I fully intended to get them up last night. [...]

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